What is the impact of technology? Does the way we think about the future change? Brian Vogel, Digital Transformation and IIoT Leader, Rockwell Automation addresses past expectations of automation – what flourished, what fizzled and what was totally unexpected – and shares his thoughts on the future amid the backdrop of pervasive computing and communication resources, a rapidly increasing middle class, the skills gap for advanced manufacturing, and a heightened interest in sustainability. This enables the “Outcome Economy” – one where more and more makers of things will be looking at ways to attach measurable services to their products – mostly based on analytics. It is based on outcome-focused solutions to solve specific problems or achieve outcomes. This will have dramatic effects of businesses and how they sell, license and manage their products.